I came across this blog entry recently, related to a discussion we've been having at work. The Daily Show recognized the fuzzy logic of FEMA's disaster response graphic and found it great fodder for comedy.
As graphics professionals working the Baltimore/Washington area, it's likely that we'll work with government agencies at some point, and will probably be called upon to work on "quick response" graphics such as this (the government LOVES these corny little charts). I thought this was an excellent example of why good design is so crucial for effective communication.
http://www.presentationzen.com/presentationzen/2005/10/fema_chart_beco.html
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2 comments:
HILARIOUS.
A good reminder that if you have to explain your graphic, it has failed.
Obviously a lot more could be written, but I think the chart speaks for itself.
I guess it's just their way of keeping themselves in business.
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